It’s time to enter the dystopian world of Palo Santo
English pop band Years & Years returned this July with their second album, packed to the rafters with catchy synth hits. Receiving five star reviews from the likes of NME – who described it as “filthy, sexy, thoroughly debauched pop at its finest” – the band are back with 14 new tracks perfect for your summer playlist.
To launch the album we worked with Polydor Records on a 48 sheet and 96 sheet poster and digital campaign across London. The artwork gave us all insight into Palo Santo – the genderless dystopian society created by the band as part of their album marketing campaign. Lead singer Olly Alexander even visited one of our sites to have his picture taken with the creative – a post that received nearly 40k likes on Instagram.
Find out more about Palo Santo here.