Diabolical

SKEPTA

PR stunt

A veteran of the U.K. grime scene and Mercury Prize winner, Skepta is set to play his biggest headline solo gig to date. To announce his huge London homecoming show at Ally Pally, we teamed up with SJM to put up cryptic posters in Finsbury Park. The posters were later tagged by Skepta and shared as videos on Instagram, receiving over 179K views! The stunt also attracted online press, featuring in the following publications: The Fader ,Live Nation, Metro, Kings Media TV, Mobo, UK Grime

CAMPAIGN INSIGHTS
  • Campaign to promote Skepta Tour
  • PR stunt & content creation
  • Location: Finsbury Park


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