Diabolical

Laura Mvula

Album & art competition promotion

Award winning soul singer, Laura Mvula has been on a creative mission. She’s been on the hunt for artists to enter a competition to bring to life her LP, The Dreaming Room. Artists were given the chance to submit either animated GIFs, 6 second Vines, short form videos, photography or still imagery, to help audiences discover Laura’s world – her magnificent visual identity and music in new ways. Entries flooded in but only ten artists were shortlisted – they were announced on our flagship billboard in Dalston, where the artist posed in front of to create content for her social media.

CAMPAIGN INSIGHTS
  • Campaign to promote Laura Mvula’s album & art competition
  • Billboard campaign to announce the competition winners
  • Located in Dalston


Laura Mvula album & art competition promotion
Laura Mvula album & art competition promotionLaura Mvula album & art competition promotionLaura Mvula album & art competition promotionLaura Mvula album & art competition promotionLaura Mvula album & art competition promotionLaura Mvula album & art competition promotionLaura Mvula album & art competition promotionLaura Mvula album & art competition promotionLaura Mvula album & art competition promotionLaura Mvula album & art competition promotionLaura Mvula album & art competition promotion