Diabolical

Popcaan’s back with Forever

We’ve been working with Mixpak Records to spread the news on the streets that Popcaan has just dropped his second album, ‘Forever’. The new release marks a milestone for Popcaan as his second solo album, and reaffirms his status as the torch bearer of the dancehall genre. The Jamaican born artist has racked up some incredible accolades since his last album, including collaborations with artists such as Drake, Gorillaz, Pusha T and Jamie XX, and has even been cited as Sean Paul’s natural successor by NME.

The colour rich artwork ran as 4 sheet takeovers, with 48 sheet posters in key locations, and grabbed the attention of passersby throughout London, Manchester and Birmingham.

Alongside the new album release, Popcaan will be performing live at the end of this year in the UK. You can find out more information here.

Florence takes us Higher

We’ve been working with Virgin EMI to raise your spirits up with the brand new album from Florence + The Machine, ‘High as Hope‘. The campaign ran throughout London exclusively as 48 sheet posters, with the exception of an impressive 96 sheet on Hammersmith road. In other major UK cities, including Manchester, Birmingham and Glasgow, the campaign was posted as 4 sheet posters in prime street level locations.

High as Hope features more of a minimalist, stripped-down production, and explores themes of heartache, family, and finding comfort in loneliness. Speaking with New York based radio station, WNYL, Florence said that she aimed to deliver a positive message for love and life, in contrast to her heartache last album How Big, How Blue, How Beautiful. As always Florence’s vocals are reaching for new heights, seemingly echoing her extensive world tour locations across the US, Canada, UK, and Europe.

For more information about the tour visit here.

It’s time to enter the dystopian world of Palo Santo

English pop band Years & Years returned this July with their second album, packed to the rafters with catchy synth hits. Receiving five star reviews from the likes of NME – who described it as “filthy, sexy, thoroughly debauched pop at its finest” – the band are back with 14 new tracks perfect for your summer playlist.

To launch the album we worked with Polydor Records on a 48 sheet and 96 sheet poster and digital campaign across London. The artwork gave us all insight into Palo Santo – the genderless dystopian society created by the band as part of their album marketing campaign. Lead singer Olly Alexander even visited one of our sites to have his picture taken with the creative – a post that received nearly 40k likes on Instagram.

Find out more about Palo Santo here.

About 30 is all Gold for Adekunle

Adekunle Gold, the self-proclaimed father of the ‘urban highlife’ genre, released his second album earlier this month. The Nigerian singer and songwriter returned with About 30, an album over two years in the making following his debut back in 2016. Adekunle’s new album yet again provides fans of West-African music with an exciting twist on the original genre, highlife, which derives from traditional Ghanaian music and melodies played on western instruments.

Following the album launch, we spread the word in London with an incredible 48 sheet campaign, in some of our prime central locations. Everywhere from Hammersmith to Hackney, the bold artwork brightened up the streets and was well timed to capitalise on the hype from his huge gig with The 79th element, held at Indigo at The O2 just the week before. The artist himself was excited to see his posters up around town, posting a picture in front of one billboard to Instagram, which received 12.5k likes.

Find out more about Adekunle Gold here.

Gruff Rhys takes it to the 72-piece

We recently teamed up with Rough Trade Records to spread the news that Gruff Rhys, of Super Furry Animals and Neon Neon fame, has released a new solo album, titled Babelsburg. We put together a large campaign with 4 to 48 sheet posters across high traffic areas in east London, and a regional homage to Rhys’ Welsh heritage with a 48 sheet poster in Cardiff.

The album was originally recorded in 2016 by Rhys and former Flaming Lips drummer Kliph Scurlock, developed further for 18 months, and finally adapted for a orchestral accompaniment from composer Stephen McNeff and the 72-piece BBC National Orchestra of Wales.

Rhys told Rolling Stone that the title of the album came from a road sign he passed while on tour in 2014 – Babelsburg is a district in Germany a little outside of Berlin. Gruff said that he “was looking for a name that evoked the Tower of Babel – people building towers to reach an idea of heaven (but maybe creating a kind of hell – I’m an atheist by the way!). In any case I had written Babelsberg down and when I listened to the songs together, it finally made sense why I’d done that.” Babelsberg is Rhys’ first solo LP since his 2014 album American Interior.

For further information about the album or tour dates visit here.

Jamie Isaac works best at 04:30

To celebrate the release of Jamie Isaac’s second album, (04:30) Idler, we worked with CMS Media on a huge poster campaign across London, ranging everything from 4 sheet to large format 96 sheet.

The album follows Jamie’s acclaimed 2016 debut, Couch Baby – and it’s safe to say he’s creatively progressed his style, heavily drawing influence from Stan Getz and João Gilberto’s 1964 opus Getz / Gilberto. The album is based on Isaac’s personal battle with insomnia, resonating in the title and artwork.

Originally a classically trained musician, Jamie shifted his attention to jazz, stating in an interview with Noisey that he found that “after a while classical is so rigid and there’s no room for improvisation”. Jamie developed his talent at The Brit School, where he met, worked, and at one point even lived with Archy Ivan Marshall, King Krule.

For those of you less familiar with his work, Jamie sings relaxed melodies to shoegazed bossa nova piano chords backed by jazz percussion. Elements of his work carry similarities to artists James Blake and Jamie Woon.

For more information visit here.

The Kooks are back and they’re bringing sunshine

The Kooks recently released two new songs, All the time and No pressure, giving us a little taster of what we can expect from their new album, Let’s go sunshine, set for release this summer. We worked with Kobalt on a special teaser for the album, leaving old school mix tapes on the side of one of our 48 sheet billboards in Dalston. The cassette tapes were soon snapped up by inquisitive passers by as the band shared pictures on their social media, resulting in a combined 30,000 likes on instagram, and 2,500 likes on Twitter.

The Kooks are currently on tour in North America and Canada, and will be venturing to the parts of Europe next month. For further details about the tour head here.

Parkway Drive show Reverence with their new album and tour

Whilst Parkway Drive are on the road in the US, we worked with Epitaph records to spread the word that the Australian metalcore band will soon be heading to the UK and Europe for the next leg of their massive world tour.

With the new album, Reverence, taking #1 in ARIA Australian charts upon it’s release and already making waves in Europe, the tour is set to excite hoards of fans when it arrives this summer. The impressive promotional artwork sports an eye-catching and colourful Renaissance-style image, and looked incredible on both 48 sheet and 4 sheet posters sites across London.

You can find out more about Parkway Drive and their new tour here.

First. Disobey: Then Look At Your Phones

We were excited to work with Polydor Records on a London-wide poster campaign for The 1975’s new album, ‘Music For Cars’. Named after their original EP in 2013, frontman Matt Healy told NME,“We’re using it as the album title now because of how meta and self-referential everything has become in the world of The 1975, and ‘Music For Cars’ was always my favourite title of everything we’d ever done, so it kinda made sense to wrap it up that way.”

The cryptic 4 sheet and 48 sheet posters are proving a real tease for fans. Messages include, ‘If I don’t get to see the beauty of the end of culture: Then at least I’ve seen the culture of the end of beauty’, ‘A Brief Enquiry Into Online Relations’, ‘Modernity Has Failed Us’, and ‘Planned Obsolescence’. But what does it all mean? So far the band have disclosed very little about upcoming tour dates, locations or the new album. Fans will have to hold on a little longer as details are expected to be released in August.

For now, keep your eyes peeled on the streets for posters and clues.

 

Time for Plan B

Plan B is back – and taking his latest album ‘Heaven before all hell breaks loose’ to the streets of his hometown of London ahead of his UK tour. To promote the release, we recently worked with Atlantic Records on a high impact billboard and 4 sheet poster campaign across the city.

The album has taken a rather different turn to the two previous albums – Plan B stated in an interview with GQ that he’s moved away from rapping because, “I feel that I’m not being honest with myself if I’m living the high life and I’m trying to rap about the other side of things”. Elements of the album are based on recent social and political factors, while the overall theme stems from his living in “a perpetual state of heaven on earth”.  However, big fans of his earlier work need not stress – he’s also expressed his intentions of releasing a hiphop album in the coming years. For furthers details about his tour visit here.